{"id":2731,"date":"2017-04-17T06:18:05","date_gmt":"2017-04-17T04:18:05","guid":{"rendered":"https:\/\/raulbartolome.com\/?page_id=2731"},"modified":"2023-05-18T15:54:02","modified_gmt":"2023-05-18T13:54:02","slug":"aid-in-the-formulation-of-the-internationalisation-strategy-of-a-subsidiary-company-to-a-hypothetic-ceo","status":"publish","type":"product","link":"https:\/\/raulbartolome.com\/es\/producto\/aid-in-the-formulation-of-the-internationalisation-strategy-of-a-subsidiary-company-to-a-hypothetic-ceo\/","title":{"rendered":"Ayuda en la formulaci\u00f3n de la estrategia de internacionalizaci\u00f3n de una empresa filial a un hipot\u00e9tico CEO"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Cisium busca ampliar sus capacidades en I+D mediante el establecimiento de una filial en la UE. Este informe explora 3 pa\u00edses de la UE: Francia, Alemania y el Reino Unido.<\/p>\n

Se realiza un an\u00e1lisis sistem\u00e1tico utilizando el marco de diamantes de Porter con 5 categor\u00edas y 15 criterios, el resultado otorga a Alemania la puntuaci\u00f3n m\u00e1s alta.<\/p>\n

Este estudio destaca la importancia de los factores institucionales y culturales para una IED exitosa. Se discuten factores institucionales tales como sistemas pol\u00edticos, sistemas legales, derechos de propiedad y sistemas econ\u00f3micos. El an\u00e1lisis identifica la PI y la corrupci\u00f3n como temas cr\u00edticos.<\/p>\n

Hofstede proporciona un marco cultural de 6 dimensiones para identificar las brechas culturales entre Filipinas y Alemania. Se eval\u00faa el individualismo, la masculinidad, la evitaci\u00f3n de la incertidumbre y la indulgencia. Para las mayores brechas culturales, distancia de poder y orientaci\u00f3n a largo plazo, se brinda asesoramiento enfocado para minimizar el riesgo.<\/p>\n

De la constelaci\u00f3n de modos de entrada de IED, se analizan los m\u00e1s apropiados para la empresa: contratos de I+D, IJV, green-fields y M&A. Despu\u00e9s de un an\u00e1lisis sistem\u00e1tico, se sugiere IJV, sin embargo, seg\u00fan la estrategia de la empresa, podr\u00edan ser mejores campos verdes o fusiones y adquisiciones.<\/p>\n

La mejor estructura de organizaci\u00f3n es una organizaci\u00f3n matricial derivada de la estrategia transnacional y la naturaleza de las operaciones de proyectos de ingenier\u00eda. Esta es una organizaci\u00f3n desafiante que brinda la m\u00e1xima flexibilidad.<\/p>\n

Se sugieren mecanismos formales de control divididos en 2 niveles: organizaci\u00f3n de l\u00ednea y nivel de proyecto. Esto aumenta las posibilidades de una IED exitosa.<\/p>\n

Finalmente, se brindan consejos para mejorar la RSE. Se da especial \u00e9nfasis al c\u00f3digo de \u00e9tica, capacitaci\u00f3n en \u00e9tica empresarial, KPIs realistas y monitoreo.<\/p>\n

La descarga incluye el trabajo completo en pdf.<\/p>","protected":false},"featured_media":2998,"comment_status":"open","ping_status":"closed","template":"","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"enable","ocean_disable_heading":"enable","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"background-image","ocean_post_title_background_color":"","ocean_post_title_background":2998,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","osh_disable_topbar_sticky":"default","osh_disable_header_sticky":"default","osh_sticky_header_style":"default","osh_sticky_header_effect":"","osh_custom_sticky_logo":0,"osh_custom_retina_sticky_logo":0,"osh_custom_sticky_logo_height":0,"osh_background_color":"","osh_links_color":"","osh_links_hover_color":"","osh_links_active_color":"","osh_links_bg_color":"","osh_links_hover_bg_color":"","osh_links_active_bg_color":"","osh_menu_social_links_color":"","osh_menu_social_hover_links_color":""},"product_brand":[],"product_cat":[328],"product_tag":[861,872,361,366,863,330],"class_list":{"0":"post-2731","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-management","7":"product_tag-academic","8":"product_tag-all","9":"product_tag-business","10":"product_tag-cisium","11":"product_tag-kpi","12":"product_tag-mba","14":"entry","15":"has-media","17":"first","18":"instock","19":"downloadable","20":"virtual","21":"taxable","22":"purchasable","23":"product-type-simple","24":"col","25":"span_1_of_3","26":"owp-content-center","27":"owp-thumbs-layout-horizontal","28":"owp-btn-normal","29":"owp-tabs-layout-section","30":"has-no-thumbnails"},"yoast_head":"\nAid in the formulation of the internationalisation strategy of a subsidiary company to a hypothetic CEO - 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After a systematic analysis, it is suggested IJV, however based on company\u2019s strategy might be better green-fields or M&A. The best organization structure is a matrix organization derived from transnational strategy and the nature of engineering projects operations. This is a challenging organization that brings the maximum flexibility. Formal control mechanisms are suggested divided in 2 tiers: line organization and project level. These increases the chances of a successful FDI. Finally, it is provided advice to improve CSR. Especial emphasis is given to code of ethics, training for business ethical, realistic KPIs and monitoring. 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